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Verification of the effectiveness of activities . A/B tests in advertising campaigns . Advertising on LinkedIn as an element of the marketing and sales strategy Lets start the journey! However, before you start your adventure with paid advertising on LinkedIn, it is worth preparing properly. A spontaneous trip can hit you hard and discourage you from using the advertising opportunities of this platform. The prepared stepbystep checklist will allow you to verify your preparation status and avoid unnecessary disappointments and blown budgets. . Make sure you have both a personal and business LinkedIn account that you can link when you create an ad account in Campaign Manager A seemingly obvious thing, but so often overlooked.
While having a personal account on this platform usually raises no doubts, we are often Europe Cell Phone Number List unaware that in the absence of a company page on LinkedIn or a brand page with which you can link your advertising account in the Campaign Manager, most advertising campaigns on this platform will not work. platform in the form of sponsored content, dynamic advertising formats and lead generation forms. I refer you to my previous article How to set up a company account on LinkedIn . company advertising campaign Also, optimize both accounts to increase the effectiveness of your advertising activities.
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This is your passport, based on which you will always be verified. It also proves your credibility! Thanks to it, you will gain the necessary trust, helpful not only when crossing the net border, but also in building key relationships with the local community of the destination you are going to. . Review LinkedIns policy on posting ads on the site Before your ad can be displayed, it must go through a review process by LinkedIn, which will check it against the rules outlined in LinkedIns advertising policy . You will usually receive feedback within hours of launching the advertising campaign.
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